We’re excited to bring Transform 2022 back in person on July 19 and pretty much July 20-28. Join AI and data leaders for insightful conversations and exciting networking opportunities. Register today†
Managing a complex workforce has never been an easy task, and the pandemic has only made it much worse. Not only have the processes around recruitment, dismissal, payroll and fringe benefits become more difficult, but the work from home and the growing freelance culture is fueling new tensions in HR – all at a time when the pace of business is rapidly increasing and there is a greater need for workforce flexibility.
However, necessity is the mother of innovation, and in this case organizations are turning to artificial intelligence (AI) to not only lighten the load on traditional human resource management systems, but also to engage the workforce in new, novel ways. Rather than making people unemployed, these tools help people work better and improve their work-life balance.
Working smarter with AI
Tech blogger Srikanth claims AI is transforming workforce management in three critical ways. First, it provides a more accurate assessment of labor demand. Most line-of-business managers are too preoccupied with day-to-day responsibilities to perform longer-term workforce and scheduling analysis. AI excels at predictive analyticsand can provide important insights into future trends.
Second, AI can improve both productivity and employee satisfaction. Again, through proper planning, processes can be progressed more efficiently, without conflict and duplication, and free time can be distributed more effectively, for both employees and the company.
And finally, AI has the ability to evaluate performance and make more accurate recommendations regarding assignments and progress, leading to a more effective and efficient work hierarchy.
With many organizations embracing near-universal work-from-home strategies, or even relying on pure freelance and contract worker solutions, new generations of intelligent platforms are entering the channel that reflects this less rigid organizational style. A company called fiverrFor example, recently unveiled the Togetherr platform that helps build creative teams based on personality profiles, work experience, and a host of other data points. Targeting advertising and other creative functions, the system uses a proprietary technology called the Creative Genome to provide a more efficient, less expensive, and more accurate team building process than older Agency-of-Record (AOR) models.
Any AI platform is only as good as its data, which is why industry experts love Juanita Coley, founder and CEO of Solid Rock Consulting, recommends implementing powerful data validation tools into any intelligent WFM program. This is more of an art than a science given the subjective nature of data preparation, but it can be implemented effectively with a few key elements. For example, checks and balances are needed to ensure that forecast variances are not ignored in such a way that production is affected. Cross-channel data coordination is also important for smooth transitions between high and low volume periods.
Of course, all this should not only benefit the company, but also the employees. Dominic Fitchsenior consultant and head of creative change at leadership development firm Impact International, notes that AI can help reduce workloads by taking over tedious, repetitive tasks, and it can even tell people to stop working if, as many homeworkers have found, they can’t seem to disconnect from their jobs.
There are also ways to train AI to look for new opportunities and areas of development that match an individual employee’s accumulated knowledge and skills. And as individuals grow into team leaders, managers and senior executives, AI can prove invaluable in managing subordinates’ schedules, schedules, and other work tools in ways that promote maximum coherence and flexibility.
Of course, we shouldn’t expect workplace nirvana just because AI is at work, but there is every reason to believe that the technology will help solve many of the challenges facing the modern workforce as it invades a new economy. .
In essence, working effectively is a matter of time management, and the less time employees spend on unproductive or unnecessary work, the better off they and the company are.
The mission of VentureBeat is a digital city square for technical decision-makers to gain knowledge about transformative business technology and transactions. Learn more about membership.