Kuo: AirTag Shipping Continues to Grow Since Launch

Analyst Ming-Chi Kuo is back with another prediction, this time on Apple’s item tracker AirTag. While the company hasn’t released too much information about the product since its launch a year ago, he says, shipping has gradually grown, which could eventually lead to a second-generation item tracker.

As shared by Kuo on a Twitter postAirTag shipping estimates to reach approximately 20 million and 35 million units in 2021 and 2022, respectively. He says:

AirTag, which has not received much attention, has gradually grown in shipments since its release. AirTag shipment estimates will reach approximately 20 and 35 minute units in 2021 and 2022, respectively. If AirTag shipments continue to grow, I believe Apple will develop the 2nd generation.

With that in mind, we might eventually see the announcement of a second generation. While the AirTag was intended to help users track keys, headphones, backpacks, luggage, etc., 9to5Mac emphasized several stories that people used this product to stalk and dress people

AirTag stalking

Since the original release of the AirTag a year ago, Apple has made several improvements through firmware updates to address these issues. The item tracker now makes a noise more quickly if it is far from its original owner, or even warns a person who might be carrying an AirTag that doesn’t belong to them.

Apple has even launched an Android app to help smartphone users discover who an AirTag belongs to and teach them how to disable it.

For a second generation, analyst Ming-Chi Kuo does not specify what Apple might be preparing. Personally, all my four AirTags batteries are fine, despite being over a year old. For a new model, I think Apple could try to be more of a lead with anti-stalking features, louder speakers and, who knows, tweak the design so it can be added to a personal property without an extra accessory.

If you want to buy the item tracker, you can find it here and its accessories here

Would you think Apple could launch the second generation of this product? What would you like to see on AirTag 2?

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